The Ethical Trade-Offs of AI: What to Know Before You Prompt

We are thrilled to introduce Aaron Templer as our speaker for our next AMA/Michiana event on 9/19.  Aaron Templer (https://www.aarontempler.com/) is the Founder & Strategist of Three Over Four, a full-service marketing agency specializing in brand strategy and planning. During this presentation, created from Aaron’s recent article published on MarketingProfs “How Marketers Are Getting AI All Wrong (And What To Do About It),” audiences will take away:

– An alternative view of generative AI, understanding how its technology is anything but intelligent, and how using it is commoditizing marketers’ hard-earned expertise.

– A clear-eyed and honest look at the ethical trade-offs marketers are making by using these tools.

– Four specific ways we as marketers can take an active role in creating an alternative, more ethical future for so-called AI that will better serve us and our craft.

Please join us on September 19th to participate in this engaging discussion led by Aaron.  The event will offer a unique opportunity to learn from Aaron’s expertise and contribute to a dynamic exchange of ideas. We look forward to your participation and a rewarding session with Aaron Templer!

About the Speaker

With a nearly 30-year career, Aaron is the founder and lead strategist of Three Over Four, a full-service brand strategy and digital marketing agency enjoying its 17th year. Aaron is a professional instructor and former national council President for the American Marketing Association (AMA). The AMA awarded Aaron a lifetime membership for “fearlessly leading, adapting, and creating change through a truly unprecedented time.” Aaron’s first book, Leading in a Social World, is a seven-time award winner. Readers’ Favorite Book Reviews said it “turns our perception of social media marketing on its head.” Aaron is a contributor to inc.com and MarketingProfs, is an active speaker, and a leadership consultant building and delivering programs that empower teams and individuals to realize the power of social capital. Aaron also recently became a professor in the Marketing Department at the Metropolitan State University of Denver.